Use your body as a tool to measure things.
Originally released in 2016, Personal Body Unit Index features 17 diagrams of the body in useful positions for measuring things at human scale.
As designers, we spend a lot of time working on screens. Zooming in digital space makes blue whales and pinky nails spatially indistinguishable. So it's helpful to reinforce a connection between a units on a computer and physical scale.
The Second Edition of PBUI is a white and neon orange silkscreen done by Brooklyn based artist + printmaker Keegan Mills Cooke. It is printed on high quality hefty #100 Neenah Wrought Iron Environment paper and measures 19" x 10".
PBUI hanging outside on a brick wall being admired by a passerby who is mimicking one of the body positions. Photo by Oliver Yuan.
With love and hugs,
Che-Wei + Taylor